SMART-Brochures

A classic marketing tool that has proven its success time after time has been the flyer, sent to a customer database. With SMART-Mail providing the communication, SMART-Brochures supply the content. SMART-Brochures are screen based flyers (or magazines) that have the look and feel of traditional paper based flyers, even with pages that turn over! However, as they are screen based, they can include much greater functionality – including video and audio, hyperlinks to other websites and shopping carts.

They avoid the main objections of costly printing and distribution and offer the publisher instant click analysis of who saw it, who read what pages and even who sent it on to who!

With traditional retail being turned on its head by internet retailers, this tools provides a real way to fight back and capitalise on the brand image of your real company. This applies in particular to independent retailers who are unable to invest in developing effective on-line channels.

The shopping cart facility can be used for specific ranges, seasonal ranges, promotional ranges or general ranges. It offers secure payment and a way to develop an on-line sales presence and to test the water before investing a major on-line retail activity.